When we think of the year 2000, I think a multitude of music, clothes, celebrities, films and so on cross our minds in the space of a millisecond. When you put it like that, you might wonder why this year is so special: and you’d be right. So why are we so caught up in this decade rather than the last?
On the face of it, this new passage to a memorable millennium embodies more than just the change of date starting with “20xx” rather than “19xx”. In fact, it’s much broader than that, since this new millennium marks a significant cultural transition. We’re surely charmed by the futuristic aesthetics and electronic sounds of bands like Daft Punk, who took advantage of this to make a huge marketing splash by introducing their headphones. Not to mention films such as Matrix, which have profoundly influenced our vision of the digital world, and the craze for the Y2K era.
But why has this period seen such a resurgence after a decline? In this article, we explore the origins, impact and resurgence of the Y2K trend, analyzing its nostalgic appeal and its role in contemporary culture. In addition, this article aims to elucidate the mystique surrounding this trend (which can also be described as a movement).
To begin with, we’ll take a look at what the Y2K trend is, its origins, what it is and what it isn’t. Then we’ll get straight to the heart of the matter. After that, we’ll move straight on to its futuristic aesthetic and the elements that have made it so successful. In response to this second part, it’s important to look at what coexisted with and influenced the aesthetics of the 2000s, such as McBling.